How did
you become a designer/artist?
I grew up in a very creative and artistic family,
and I always considered myself the worst artist
of the group. It's funny how it turned out to
be my career. You can say I really worked my
way up the ladder in the business. I was working
on my degree in accounting and waitressing,
when I realized that it would be much more fun
to create things for a living. I taught myself
how to use computer graphics software, which
led to designing print collateral for the restaurant
I worked for, which led to a small local clientele.
Soon after I was hired by a Web development
firm and learned how to develop Web sites. Now
I'm in school for marketing to tie it all together.
It was sort of a natural progression.
Where areyou from originally?
I'm from Harleysville, PA. It's a tiny suburb
of a suburb of Philadelphia. I grew up next
door to a cornfield. The smell of cow manure
is tattooed in my memory.
What are you doing now?
I've turned my focus toward the spa and hospitality
industries. I design anything from logos to
packaging to Web sites. I offer packages for
design materials and handle much of the print
production as well. This was the best decision
I've ever made; I've had a great response to
my designs and it's always fun. People in these
industries usually really love what they do
and it just makes life wonderful when you can
enjoy your clients.
What are your plans for the future?
I have some pretty ambitious goals for the future,
some of which include becoming the first hybrid
Oprah/Martha Stewart (sans prison)/Bill Gates.
Do you think I'm setting myself up for disaster?
Realistically, I plan to expand into a complete
branding firm.
What American artist inspires you most?
Martha Stewart. She's not technically an artist
(is she?) but she's amazing with color and I
love the way she can make something simple really
stand out. I also love the work of Greene and
Greene.
What unlocks your creativity?
I like to go out to a bookstore and look at
interiors and architecture. I also get amazing
inspiration from Vogue and Elle magazines. |